The Independent newspaper has published a picture of a dead baby on a beach in Turkey which is connected to the migrant/refugee story.
It is a shocking picture [it is supposed to be] and it has got everyone talking about the current migrant/refugee situation, so the debate has begun.
It could have started last week when Germany said they would take 800,000 and Britain said nothing, but it didn't. It could have started the week before when 800 died in the Mediterranean after their ship sank, but it didn't.
It has started now after a picture of a little Kurdish boy face down in the surf is on the front pages of the press.
Why did it take so long?